The design principles used to construct a website can have an immediate impact on the way that visitors to the site perceive and react to it. Because the design is the first thing they see, you want to make sure to make a good impression so they do not leave your site. The tips below can help you avoid this.
HTML5 video is set to become the next standard for displaying videos on the web and naturally, you should offer both a way in which users can stream your content through an HTML5 format as well as another format such as flash for those who have an older browser version.
Always give viewers the option to cancel a current action. This might include completing forms, browsing your site, or registering for newsletters. If your visitors feel forced into completing something they no longer want, it may leave a bad taste. They will probably avoid visiting your site in the future.
Separate your topics. If you have several topics of discussion on your site, put them on different pages. This helps alleviate any confusion that your customers may experience, as well as giving search engines a broader and more clear view of your site, potentially bumping you up higher in their rankings.
A search engine is an absolute must if your website is larger than a few pages. On your hompage in the corner to the upper right-hand, you can add a search box which lets users search for a term on your site. You can get a search bar from Google or FreeFind.
Learning some basic HTML will help you add some interesting extras to your site. For example, you can have words that follow your cursor, or a banner that flashes important information. Make sure to change the colors and fonts occasionally, so you seem more involved with the web site and its design.
Provide a navigation menu on every page of your site. While this menu does not have to link every single page of your site, as this could be an exhaustive list if you have a very large site, it should provide links to the main pages. This ensures that your visitors do not have to return to the home page and start completely over when it is not necessary.
If you are not feeling confident in any area at all when you're designing a website then go ahead and ask for help from someone. You can either find help from a friend or from strangers on places like forums on the web. Just be sure you don't tackle anything without knowing what you're doing first.
For your image tags, always try to include a brief description in the ALT attribute. Not only is this good for search engine optimization, but it is also beneficial to the sight-impaired users who rely on screen readers to describe image tag contents. Make your description short and as descriptive as possible.
People generally notice a site's design almost right away, and that can be the deciding factor as to whether they stay or leave a website. You want to make sure that the first impression is a favorable one. The tips contained in the above article should help you design web sites that will maintain interest and keep people there.
SEO for your Website
There are all kinds of SEO specialist out there that can help you design your website to be totally SEO friendly. This means using no inline styles and making use of Google Publisher to verify your website. If you are a local company, then start to think about citations to attract more local searches. If you are someone looking for websites for carpet cleaners for example, and you are operating locally then you should think be thinking about all the local online tools there are available to register your company's website.
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